All Locations
UK Wide
Advertising Salary
£65,000 - £90,000

About The Role

The Growth Partner is accountable for attracting, hunting, shaping, winning and converting new clients. This role holds responsibility for a percentage of the total new business target which equates roughly to 20% of the overall manifesto revenue target. Growth Partners take on a leadership role in manifesto and are expected to be versatile in their approach to support hitting the overall business commercial targets. 

They will make  a tangible contribution to the achievement of our growth ambitions through: 

  • Their ability to ‘go to market’ and identify and ‘work’ strategic growth opportunities for manifesto.
  • Management of a series of inbound, outbound and marketing-based growth initiatives and practices.
  • Management of strategic qualification process
  • Data enriched decision making
  • Their networks - the relationships they build and leverage
  • Effective navigation of our strategic partnership community
  • Their ability to identify and realise opportunities to solve client problems and sell manifesto and TPXimpact services.
  • The narratives, expertise and specialism they use to build confidence and Trust in prospects and future clients.
  • Their ability to apply a lead-gen lens to every aspect of what they do, seeking to support manifesto in building long-term, commercially successful partnerships.
Responsibilities
 

This is more than a ‘sales job’, though delivering and achieving continued growth is a central part of the role. We do this through building warm relationships, being alert to changing needs of our clients and delivery context, working with colleagues to develop and refine our offer and proposition, and working with and through project and delivery teams to achieve impact and outcomes that further strengthens and extends those relationships.

You’ll hold an explicit ‘number’ and be accountable for all growth opportunities within our key sectors, but we recognise market opportunity fluctuates so inclusive leadership and proactive contribution to the whole divisional target are paramount.  We value servant leadership models: you’ll work to support, lead and work collaboratively with colleagues across manifesto in Growth, Client Services, and in TPXimpact to support the achievement of our collective targets, which are essential for our continued investment in teams and capabilities, and our overall sustainability as a business.

The role holds specific accountability (in tandem with our Head of Bid Management) for ensuring and assuring the quality of our bids/tenders and the viability of both the approach, teaming model and commercial model: to improve our win ratios (currently well above industry average) and meet our quarterly forecast win expectations.

The Growth Partner will be an ambassador for manifesto in the marketplace and the sectors we are seeking to be leaders in. Working with the Exec Team and Client Strategy Partners, they will hold the manifesto vision and distil our offer and value proposition in that space.

You’ll sponsor and advocate for progressing opportunities and wider investments (in your team or around wider workforce development and partnership/acquisition) where that accelerates our reputation and where the work aligns to and advances our capacity and capabilities; and where those align with the company mission and the agreed operational/commercial parameters.

You’ll ensure we are using insights/data to understand and refine winning strategies, emerging themes/needs, competitor activity and positioning etc, and lead our response to those challenges and opportunities.

You’ll work with our strategic technology and community partners to ensure we’re getting the most out of our commercial relationships. This might include definition of joint GTM outbound campaigns and marketing material, attending conferences together, or nurturing a sales process collaboratively.

You’ll be part of the commercial leadership team: together, we’ll work to create the space and operate the levers which allow our project and delivery teams to thrive. You’ll articulate and hold a vision of a compelling development strategy for our key sectors, such that clients, colleagues and teams are inspired to be part of that journey for achieving impact in space.

 
  • You are fully accountable to the Director of New Business and Strategic Partnerships the development and execution of our strategy; meeting our revenue targets as a Division.
  • Through sponsorship, strategic vision and leadership, you’ll ensure a vibrant, forward pipeline of work which reflects TPX aspirations and our mission
  • You’ll be a visible authority in a specialist area or market for the company, and for our clients. Proactively shaping and influencing the market for our work.
  • You’ll devise and execute a strategies which reflects and changes the needs and issues faced by clients in those areas; is commercially sustainable; and clearly outlines the role we play in supporting clients in this space over the next 3-5 years
  • Working with your immediate team, capability teams and across TPXimpact you’ll ensure we design and implement innovative products/propositions/offers that solve client problems
  • You’ll use your profile and networks to influence and help shape the markets and spaces in which we deliver work to achieve our mission and meet our client's needs
  • You’ll bring sectoral knowledge and insights which will strengthen our profile and reputation rapidly in those spaces. We’d expect this to combine:
  • Pre-existing relationships with the influential voices and key decision makers in that space, which you’re able to leverage to build our presence, profile and reputation.

  • Fluency around policy, strategy, future commissioning direction and mid-/long-term challenges against which we can build and position.

About You

You’ll be passionate about growth and the challenge of growing a business that is focused on delivering a difference in the world.  This is more than a ‘numbers sales/biz dev role’. Yes, it requires the ability to ‘hunt’ new opportunities but it also requires the ability to understand potential clients' opportunities and issues and design potential solutions. This role directly contributes to thought leadership, marketing strategies, propositions and campaigns, manifesto GTM strategy and the all-round leadership experience. i.e You’ll have exceptional relationship skills. 

You know and deeply understand the sectors we work in. You’ll be skilled at articulating client and sector challenges and helping to share and frame their context such that colleagues and project teams can navigate those spaces deftly to deliver and land project outcomes. 

You will be highly experienced in leading a sales process, defining winning narratives, writing proposals and bids, leading pitch teams and closing sales. You will have experience of costing solutions and work against a number of models including fixed price, t&m and value based pricing. 

You will be highly literate in being able to position our full-service offering that spans technology, product, digital transformation, design, delivery, digital experience and automation. You’ll build a solid personal network with colleagues across manifesto and TPXimpact to ensure you understand that offer; work with capability leads and other divisions to inform and influence capability area/divisional strategies to align to market/client needs.

 

Essential Experience

  • New business experience, gained in an equivalent role, in a fast-paced, highly commercial environment.
  • Experience in selling digital products and services
  • Knowledge or understanding of one or more of our focal sectors (Charity, Membership, Visitor attractions, Higher Education).
  • Exceptional people, communication and relationship skills. Comfortable working at senior levels, able to adapt in order to achieve the best possible results from a team.
  • Adept at designing and implementing processes to make the commercial machine more efficient.
  • A keen eye for detail
  • Comfortable working with and presenting to large groups of people.
  • Understands that collaboration is an outcome that doesn’t happen by magic and has a set of strategies and approaches to bring the best out in people and situations.
  • Likes to work with others
  • High level of commercial acumen
  • Has a genuine passion for and interest in digital

About Us

manifesto
 
We are the digital experience agency for changemakers. We are committed to delivering purposeful and positive  impact for people, planet and society, in restless pursuit of a better world.

We take pride in creating award-winning digital experiences, products and services that are measurably ethical,  inclusive, accessible, sustainable and joyful. 

Our changemaker clients include UNICEF UK, Breast Cancer Now, The Trussell Trust, Woodgreen, The Royal Academy of Arts, Zoological Society London, Historic Environment Scotland and Fauna & Flora.

Part of the TPXimpact group - a Certified B Corporation™, we are a team of 130 digital product leaders, creative designers, user experience designers, engagement specialists, software engineers and experience strategists.

TPXimpact

TPXimpact is a digital transformation company, and Certified B Corporation™, on a mission to build a future where people, places and the planet are supported to thrive. Combining vast expertise in human-centred design, data, experience and technology, we help the public, private and third sectors with their digital transformation journey, delivering high quality solutions that improve services, experiences and outcomes. We’re passionate people who work in close collaboration with our clients to create sustainable solutions ready for an ever-evolving world.

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